campaigns & event visuals

campaigns & event visuals

keswat aisha

Designed visual assets for a Ramadan-themed event, blending traditional Arabic calligraphy with modern compositions. The visuals focused on cultural warmth, community spirit, and shared experience.

Scope of Work

• Event posters and banners

• Visual theme and color direction

• Community-focused design elements

Stylized illustration of two layered face masks in pink, blue, and navy blue, placed side by side. Next to the masks, there is a phrase written in playful Arabic script, which reads 'Thank you' in English.
Decorative orange wall with colorful banners, festive graphics, and Arabic text that reads 'Hello with Eid'.
An indoor event with an orange display wall featuring Arabic and English text, including the organization name 'Keswat Alsayyididaaisha', and a blue rope barrier in front of the display. There are a few people behind the display, some of whom are wearing orange vests. The ceiling has white curved panels with hanging lights.
A motivational message board with handwritten notes in Arabic, arranged in frames, on a red background with a Tide logo.
A white dress displayed inside a transparent box with a sign in Arabic that says, 'Here we make the dress' and instructions to prepare the dress for Eid. The display is part of a promotional setup for Keswat Aisha, a dress-making service, with social media handles listed. There is also a white box with a logo and a QR code, and some additional packaging on the floor.
Logo for the 37th America's Cup Barcelona, featuring a stylized black letter 'B' and a trophy design.

America’s Cup

Designed event visuals to engage visitors through clear information, interactive displays, and activity-based touchpoints. The goal was to make sailing accessible and fun for the general public.

Scope of Work

• Informational posters

• Interactive station visuals

• On-site activity materials

Tamashe

Created visual content to support the launch of Tamashe as a lifestyle platform, expanding its scope beyond food into outdoor experiences and entertainment. The campaign used dynamic layouts and energetic visuals to reflect the brand’s bold direction.

Scope of Work

• Campaign visuals & social content

• Outdoor and lifestyle

theme adaptation

• Visual direction for launch rollout

Stylized word written in Arabic script with decorative diamonds above and below, predominantly in blue with a yellow arrow pointing left on the left side.

Tamashe

I led the concept and execution of the African-themed Tamashi event, ensuring the theme was reflected in every detail, including the visual elements, guest gifts, and dinner presentation. The DJ’s set was also aligned with the overall theme.

Scope of Work

  • Conceptualized and executed the African-inspired theme for the Tamashi event.

  • Designed and coordinated visual elements, including stickers, guest gifts, and dinner presentation.

  • Collaborated with the DJ to ensure the music aligned with the theme.

Graphic with colorful text and shapes.
An outdoor seating area with traditional patterned carpets, cushions, and low tables under a large canopy with a cloudy sky in the background.
Skewers with meat grilling over open flame in a barbecue grill.
A man with a beard and dark hair is having intricate white face paint applied around his right eye, with a second person holding a thin paintbrush nearby. The background is blurred with bright lights.
Group of people dressed in traditional clothing at night, gathered outdoors under string lights, with a wooden cross on the left and cars in the background.

Saudi sailing federation

Developed the creative concept for a National Day photoshoot featuring a male and female talent preparing to set sail while holding the Saudi flag. The visual direction blended national identity with movement and anticipation, captured through a mix of wide shots and detailed close-ups.

Scope of Work

Creative concept and visual direction

Styling and wardrobe selection

Talent and photographer sourcing

Production coordination and budgeting

Stylized digital illustration of a green pineapple, with a curved green base and spiky leaves in different shades of green.
A man wearing traditional Middle Eastern attire, including a red and white checkered keffiyeh, is standing outdoors during daylight. He has a serious expression and is holding something with his right hand. There are women behind him, one holding a green flag and another wearing a traditional outfit with gold and black patterns. The background appears to be a busy outdoor market or public space.
A man wearing traditional Middle Eastern attire, including a red-and-white checkered headscarf, is standing on a boat holding a large green Saudi Arabian flag.
A woman dressed in traditional attire sitting on a sailboat with a sail and rigging behind her, against a clear blue sky.
A woman holding a green Saudi Arabian flag on a boat, with a beige bag hanging from the boat's railing and a brown leather bag nearby.

branding

Other Work

Social Media Visuals

Branded Print & Packaging

Campaigns & Event Visuals